Tag Archives: marketing tip

Five Time-Tested Ways to Grow Your Email Marketing List

Email marketing is an important and often essential way to grow your business. Customers who opt-in to your email newsletter want to hear from you (after all, most people covet their emails, so if they fork it over to a … Continue reading

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Should You Pay for Blogger Reviews and Content?

Today, the lines for paid media and earned media are blurred. Until the last few years, if you offered a website or news source payment in exchange for a review or story about your company, you’d be laughed out of … Continue reading

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Assembling an Awesome Media Kit (or Press Kit) for Your Business

A media or press kit is an opportunity to showcase your business to the world in a pretty package. Press and bloggers often ask for a press kit when they want to gather basic information about your company. It’s an … Continue reading

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How Should Brands Manage Facebook Zero?

Facebook has been slowly but surely limiting the organic reach of brand generated content to its fans. Today, brand posts average about 2% of fan eyeballs… however, over the next few months, organic reach of brand page posts is predicted … Continue reading

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Six Ways to Keep Facebook Fans Engaged in Your Brand

Though Facebook is frequently under fire by brands and marketing professionals for its ever-changing algorithms that determine the visibility of posts, it remains to be a popular platform for marketing to customers and fans. Don’t give up on Facebook yet! … Continue reading

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Want Press for Your Business? 10 Ways to Get PR-Ready

PR, short for public relations, is often something many brands and retailers want, but few know how to get it. PR is when a third-party talks about your company, product or service. It can come in the form of a … Continue reading

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Tips for creating a successful retail promotion on a budget!

You’ve probably noticed, that a “FREE Gift with Purchase” promotion seems to really draw a crowd and get people shopping and sharing a stores link. The problem, it cost precious inventory and profit to give away free items, and can … Continue reading

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Tips for finding a good Review/Giveaway Blogger

Overwhelmed with requests for reviews and giveaway items?  Here are a few tips for what to look for in a good review blogger. Check out at least one of their past giveaways to see the number of entries and quality … Continue reading

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Be Sure To Have a Facebook Vanity URL

Lately I have noticed many companies do not have a Facebook Vanity URL (i.e: www.facebook.com/yourcompanyname) and have a Facebook issued URL. (i.e.: www.facebook.com/ companyname4679)! To set up a Vanity URL just follow these steps: Visit www.facebook.com/username Select the Facebook Page … Continue reading

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